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Having a hot tub at home is everyone’s dream. Novellini offers the chance to experience that dream at home with the new outdoor hydromassage spa, Divina Outdoor. Experts in relaxation and spa technology, Novellini has launched a new product that will not only lift your mood this Summer, it will also add a welcome highlight to your outdoor living space too.

Divina Outdoor was born out of the Divina Project in which architect Massimo Farinatti developed a collection of distinct, sharp and sleek bathtubs. Divina Outdoor is easy to personalise with three wellness configurations to choose from and state-of-the-art technology integrated within it. Features include an audio system with Bluetooth, underwater multi-color lighting, and Chromo light technology, building the perfect ambience. It has an outstanding series of 18 whirlpool, adjustable vents and 16 jet nozzles. These provide an effective massage of the lumbar, dorsal, gluteus, thighs, calves, and feet areas so you can rest your head on the comfortable cushions and enjoy the overall sensation.

Perfect for the balcony and the decking. Divina Outdoor breaks the mould with it’s minimalist and elegant aesthetic. It blends beautifully into a contemporary environment and is set apart from other products because of its durability. Made with a thermoformed sheet of Senplast, it is more resistant to chemicals, cracking, impact, and UV rays.

Step into your staycation with this compact, comfortable spa bath. UK Sales Manager at Novellini, Stuart West says “As many search for a way to relax at home his Summer, the Divina Outdoor is the perfect solution. Stylish, practical and like no other hot-tub you’ve ever experienced.”

www.novellini.co.uk

Following thorough internal discussions, GROHE has announced its decision to withdraw from participating in next year’s ISH 2021.

Three main reasons led to this difficult decision: as a global brand and part of LIXIL, the values of respect and doing the right thing remain integral to the company. In line with the efforts made during the pandemic to protect employees, business partners and customers with strict hygiene and safety measures, health and safety remain a top priority for GROHE: for employees, customers and everyone involved in the ISH fair. Secondly, the COVID-19 situation remains fragile both in Germany and many other countries throughout Europe and large events are an almost incalculable risk. Finally, GROHE found the hygiene concept suggested by the ISH organisation unsatisfactory for the brand.

Jonas Brennwald, CEO LIXIL EMENA and Co-CEO Grohe AG explains: “With great regret we have to cancel our participation in the trade fair ISH 2021 at the scheduled time in March 2021. Our customers and business partners are expecting us to create a unique brand experience with fantastic product launches and engaging with us on a personal basis during the fair. However, under the given circumstances and restrictions we don´t see this possible with a traditional fair concept.”

Nevertheless, GROHE wants to continue to create a unique brand experience for business partners and the media next year and is currently exploring an alternative concept to present its pioneering innovations, which the brand hopes to reveal in due course.

www.grohe.co.uk

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About GROHE
GROHE is a leading global brand for complete bathroom solutions and kitchen fittings and has a total of over 6,500 employees in 150 countries – 2,600 of them are based in Germany. Since 2014 GROHE has been part of the strong brand portfolio of the Japanese manufacturer of pioneering water and housing products LIXIL. In order to offer “Pure Freude an Wasser”, every GROHE product is based on the brand values of quality, technology, design and sustainability. Renowned highlights such as GROHE Eurosmart or the GROHE thermostat series as well as groundbreaking innovations such as the GROHE Blue water system underline the brand’s profound expertise. Focused on customer needs, GROHE thus creates intelligent, life-enhancing and sustainable product solutions that offer relevant added value that is based on German engineering as well as globally consistent high standards for the manufacturing of GROHE products.

GROHE takes its corporate responsibility very seriously and focuses on a resource-saving value chain. Since April 2020, the sanitary brand has been producing CO2-neutral worldwide. GROHE has also set itself the goal of using plastic-free product packaging by 2021.

In the past ten years alone, more than 460 design and innovation awards as well as several top rankings at the German Sustainability Award have confirmed GROHE’s success. GROHE was the first in its industry to win the CSR Award of the German Federal Government and was also featured in the renowned Fortune® magazine’s ranking of Top 50 that are “Changing the World”.

Featuring fresh new branding and a range of new styles, CRL Stone has updated its Ceralsio brochure, stylishly showcasing the full portfolio of ceramic surfaces now available.

An essential reference guide for retailers that makes ordering simple, the new brochure is also a beautiful coffee table book for consumers to take away and browse the full Ceralsio collection at their leisure, when setting out on their journey of designing a new kitchen or bathroom.

The brochure spans 120 pages, with an at-a-glance colour palette showcasing all 24 surfaces in the Ceralsio collection, plus full colour inspirational room set photography of each surface adorning spread over double pages.

For retailers, full specification details including slab weight, dimensions and available finishes are all included, along with product order codes.

Technical details also highlight the many features and advantages of Ceralsio, along with maintenance advice, giving consumers all they need to know ahead of making their purchase.

The new Ceralsio brochure from CRL Stone can be downloaded from www.cerlasio.co.uk, or call 01706 863 600 to request hardcopies.

More news from CRL Stone

About CRL Stone

CRL Stone supplies two ranges of surfaces crafted from quartz & porcelain.

CRL Quartz is a durable engineered quartz stone, available in 32 colours, with a polished finish and in thicknesses of 20mm and 30mm. The extra-large slabs measure up to 3200 x 1650mm. CRL Quartz is non-porous, stain, scratch, heat and shock resistant.

Ceralsio is a hard-wearing and versatile range of porcelain surfaces, available in 27 colours and three thicknesses. Worktop slabs measure 3200 x 1500 mm and tiles are available in a large range of sizes from 300 x 300 mm to 1500 x 3000mm. It is impermeable, completely stain and scratch-resistant, thermally stable and shock-resistant.

Lakes, best known a UK manufacturers of showering spaces, has launched an innovative new online platform to give its trade and end user customers a personalised showroom experience – without leaving the comfort and safety of their own homes. 

The online showroom concept is a pioneering selling tool for Lakes’ merchant and retail stockists and their installer and homeowner customers. It allows its showering space products to be viewed and favourited so merchant sales and showroom staff can turn them into orders. Accessed through the stockists own website, visitors to Lakes showroom can download joint-branded brochures and ask questions directly to the stockists’ staff via chat and email. 

Earlier this week, Graham became the first merchant to go live with the online showroom on both its trade and consumer websites. Ian Kenny, Marketing Director for Graham said: “In an industry where real innovation can be hard to come by, the Lakes online showroom is a genuinely different proposition, and we’re extremely proud to be the first to adopt it. 

“It’s more than just a campaign or a gimmick for us, it’s a whole new way of working. We haven’t done anything like this before with a supply partner, but it has proved to be a fantastic opportunity not only to work closer with Lakes and to reciprocate their commitment and loyalty to us but also to help deliver something really dynamic and interesting – an industry first!” 

As well as driving product awareness and engagement, Lakes’ virtual showroom collects data which can be shared with merchants and stockists to help them close more sales and upsell complementary products such as taps, showers, grab rails and shower seats.

Mike Tattam, Lakes Sales and Marketing Director adds: “We’re always looking for new and innovative ways to support our customers and help them grow their businesses. The online showroom is an original sales tool developed by MRA Marketing, which has landed at a time when online shopping has surged and access to physical showrooms has been restricted. Our partners are eager to capitalise on the opportunity by offering an enriched virtual shop window so they can engage with potential buyers for sales and showroom staff to turn into orders. The online showroom really delivers that, and we are excited to help our customers sell.” 

MRA Marketing MD Lucia Di Stazio says: “After two years of development our online showroom product has come at just the right time for Lakes’ customers. More people than ever are using the internet for product research to help them make purchasing decisions, and fewer people are willing to travel to merchant showrooms to see products in person. The online shop window attracts visitors and turns browsers into hot leads. It’s a new and exciting era in online selling and Lakes has raised the bar on what manufacturers can do to help their trade partners sell.” 

Lakes Online Showroom is at grahamdirect.co.uk and bathroom-showrooms.co.uk. To find out more and how your business can benefit, call Lakes on 01684 853 870. 

Ideal Standard has appointed Rachel Whittaker as the company’s new Finance Director for the UK & Ireland. 

Rachel has been with Ideal Standard for twelve years, most recently working as Group Commercial Finance Business Partner in Brussels and will take up the new role on 1st July 2020. She takes over the role from David Barber, who was appointed Managing Director for UK & Ireland in April. 

Rachel Whittaker commented: “The last few months have been incredibly challenging for everyone in our sector, but our industry is resilient and will bounce back. I will be supporting Ideal Standard in driving growth throughout its business and its customer base over the next period.”

David Barber, Managing Director Ideal Standard UK, added: “We’re delighted to have Rachel join our UK leadership team and look forward to benefitting from her wide expertise and understanding of how our business, customers and other markets operate.” 

 For more information on Ideal Standard, please visit www.idealstandard.co.uk.

More news from Ideal Standard

About Ideal Standard

Ideal Standard International is a leading provider of design driven bathroom solutions. Supplying both to consumer and trade Ideal Standard create bathroom design with functional solutions to ensure the ultimate in style and flair.

As Europe’s leading contemporary brand, Ideal Standard create bathroom designs which integrate functional bathroom solutions with style. Ideal Standard is dedicated to enhancing the total environment of the consumer’s bathroom by combining innovation and beauty for a unique body and mind experience.

Ideal Standard have a raft of award winning designers to include Robin Levien, Mario Bellini, David Chipperfield and Seymour Powell.

Bushboard has launched its Restart Together Club campaign to support kitchen and bathroom retailers in their return to business in the wake of the COVID-19 crisis.

Launching Wednesday 1st July, the initiative enables both existing and prospective suppliers of Bushboard surfaces to quickly and easily apply for new or updated in store displays and marketing support via an exclusive digital resource centre. By having everything available at the click of a mouse, Bushboard aims to help businesses ensure they have access to all they need to optimise their instore displays and ultimately to drive new sales. The resource centre will also host image libraries designed for use on social media and websites as well as new digital brochures for essential contact-free marketing support to retailer’s customers. Retailers will also be able to order or update showroom stands for the brand’s Options, Omega and Nuance ranges including samples at no extra cost, and get a striking full-size worktop display for free.

“With Restart Together Club we’re helping our retailers reopen with up to date showrooms with free fullsize displays from our Options, Omega and Vista ranges and making it really easy to order stands and updates while still prioritising hygiene and public safety,” comments Nick Jones, Leader of UK Residential Kitchen Business Units at Wilsonart. “We have digitised the showroom status-quo with a number of online resources that will help facilitate the contact-free method of operation set to become the norm in the industry going forward. These introductions are safety-focussed but will also help our retailers cater to the increasingly digitally-savvy consumer who will want to research online before choosing to visit a showroom. Retailers can now provide brochures and information as part of a bespoke approach before clients visit their showroom for a one to one appointment.”

To join Restart Together Club and enjoy a whole host of benefits, simply sign up here. The Restart Together Club campaign will run for a limited time only, throughout the summer months.

www.bushboard.co.uk

The ¨Meet the Designer¨ series by bathroom brand VitrA continues with a talk featuring Milan-based American designer Terri Pecora in discussion with the brand’s Design Director, Erdem Akan. The digital talk, hosted on VitrA’s YouTube channel, will be live-streamed tomorrow on Thursday, 2nd July at 7pm GMT+1.

The talk will revolve around Terri’s extensive career, from furniture design and bathroom products to stand design and retail interiors, and reflect on the present and future of the design industry, whilst exploring the designer’s collaboration with VitrA. Celebrating wellness and the joy of spending time in the bathroom, the award winning Plural range was inspired by the heritage of communal bathing spaces and rituals, introducing the bathroom as a social hub where people meet and reconnect with themselves, their close friends and family.

The talk will be moderated by the brand’s Design Director, Erdem Akan, who has overseen VitrA’s design initiatives, projects and conceptualisation since his appointment in 2014. Under his design lead, VitrA has been behind the collaborations with visionary designers including Arik Levy, Claudio Bellini and Sebastian Conran, who have created bathrooms collections that reflect a unique vision and distinctive aesthetic style.

Erdem Akan, Design Director of VitrA, comments: “We are delighted to continue our ‘Meet the Designer’ series with Terri Pecora. It’s essential for us to maintain a constructive, regular dialogue with the creative community to create new methodologies and solutions that respond to the recent evolution of the bathroom rituals in such extraordinary circumstances.¨

VitrA’s ¨Meet the Designer¨ series aims to create a platform for the global exchange of ideas by bringing together internationally renowned design voices. The first two instalments featuring Arik Levy and Terri Pecora will be followed with subsequent talks with Claudio Bellini and other acclaimed designers who have collaborated with the brand in recent years.  

www.vitra.co.uk

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Stephan Patrick Tahy to take over on 1 July 2020.

At its meeting on June 29, 2020 the Supervisory Board of Duravit AG appointed Stephan Patrick Tahy (54) as the new CEO of Duravit AG with effect from July, 1 2020. Mr. Tahy succeeds Prof. Frank Richter, who will leave the company on June 30, 2020.

Mr. Tahy is a former CEO of De’Longhi GmbH Germany and before that he was Vice President and General Manager at Mattel Inc. The father of two was born in Heidelberg, where he studied mathematics, and he holds an MBA from the University of Mannheim.

Stephan Tahy said, “I am pleased at the confidence that has been placed in me to drive the fantastic work of this innovative company forward and to be working with all Duravit employees to shape our common future.”

Gregor Greinert, Chairman of the Supervisory Board of Duravit AG, said, “We are delighted with the appointment of Stephan Tahy, who is a dedicated,  high-caliber successor to Prof. Frank Richter, and who will continue to advance Duravit’s highly successful development. We are really looking forward to working with him. We would like to thank Frank Richter for his outstanding contribution over many successful years.”

www.duravit.co.uk

According to the study “Patient safety – what matters for patients”, the risk of infection with multi-resistant germs is the greatest concern of patients in hospitals.

HEWI has developed products with an antimicrobial effect especially for areas with the highest hygiene requirements. The products offer effective protection against bacterial contamination. Microsilver is used, which has a broad effectiveness against bacteria and fungi. This releases silver ions which inhibit the growth of bacteria and other undesirable germs and thus minimise the risk of infection for humans. 

Within 24 hours, a continuous reduction of undesirable germs on the surface of the products takes place, so that 99.9% of germs are reduced within this period. The integrated antimicrobial protection of HEWI active+ effectively supports hygiene. The microsilver is evenly incorporated into the polyamide during production. The additive is thus firmly attached to the product and is therefore insensitive to UV light and cleaning processes. 

Due to the porous surface of the microsilver, the material used has an excellent depot effect which has a permanent, reliable effect after incorporation into the polyamide. HEWI active+ does not burden the environment or the human organism. The active ingredient is ECO CERT certified and suitable for use in skin care products. 

www.hewi.com

More news from Hewi

The Bathroom Manufacturers Association (BMA) has welcomed a letter from Ministers to local councils, calling for more public toilets to be opened. The trade body also warns that a lack of facilities could be a brake on the country’s economic recovery.  

In their letter Simon Clarke MP, Minister for Local Government and Rebecca Pow MP, Minister for the Environment emphasise the need for access to public conveniences now more than ever. “Public hygiene is of the upmost importance, especially during the coronavirus pandemic, and enabling residents to access toilets safely is vital. Handwashing is an important activity to help prevent the spread of the virus.” 

The Ministers also highlight the difficulties that a lack of facilities can cause. “Closed toilets may also impact disproportionately on certain groups who for health reasons rely on access to public toilets to be able to leave their homes. They can also make life difficult for young families and people who work outside.” 

Tom Reynolds, Chief Executive of the BMA welcomed the intervention. “I’m pleased to see Mr Clarke and Ms Pow recognise that importance of public toilets as a vital part of our infrastructure. At the moment there is a shortage of public toilets and handwashing facilities, so it is time for Local and National Government to consider investing in provision. Any other course of action could prevent people from going back town centres or leisure venues, creating a brake on the national recovery.”  

The Ministers’ letter is here