Features by Diane Larner, founder and editor of Bathroom Review & Kitchens Review.
Diane Larner launched both titles over 12 years ago and has been writing about the bathroom and kitchen interior design industry ever since, publishing regular features across the two sectors.

Kbb Birmingham 2024, the UK’s dedicated kitchens, bedrooms, and bathrooms event, reported its most impressive turnout in ten years.

Spanning four days from March 3rd to 6th at the NEC, the event attracted over 17,150 visitors, including a notable contingent of over 7,000 retailers, as well as a wider range of visitors than before, such as installers, specifiers, interior designers and more. With over 320 exhibiting brands, the innovation, creativity and technology presented across the show floor reaffirmed its presence as the leading industry event for the KBB sector

The exhibition floor featured 320 exhibitors representing 26 diverse categories, highlighting the breadth of products and innovations on display and signalling robust engagement within the industry.

Diane Larner attended the show and has curated six noteworthy highlights from the event.

SIX T O P   P I C K S   from Kbb Birmingham 2024

Acquabella Kbb Birmingham

Acquabella presents Noon Slate bathtub

Acquabella showcased its latest Noon Slate bathtub at Kbb Birmingham. The bathtub is available in over 2,000 colours.

VitrA

VitrA premieres 100% recycled ceramic washbasin

Shown for the first time in the UK at the Kbb show, VitrA’s new *100% recycled ceramic washbasin is environmentally friendly, yet stylish.

St James England Kbb Birmingham

Kbb Birmingham exceeds expectations for St James England

St James England presented its three complementary portfolios, including the brand new Living range, at KBB Birmingham 2024.

Hidealoo Bathroom

Startup Hidealoo invents ‘lootilities’ for households

Hidealoo showcased its ‘lootilities’ for households that lack space or money for a whole new bathroom.

Aqualla Mirrors

Aqualla releases new range of statement bathroom mirrors

Brassware brand Aqualla presented its recently launched range of mirrors said to offer something for every style of bathroom.

Flair Showers showcased new products at Kbb Birmingham

Flair Showers showcased products from its Harmony Collection and unveiled ‘WATERFALL BY FLAIR’.

Jon Jonhston KBB 2024

Jon Johnston, sales director, Kbb Birmingham

This year’s show has featured over 320 exhibitors showcasing products and new launches that have drawn a record number of visitors.

“Throughout the event, we have seen fantastic collaboration from bathroom brands on the show floor and in the BMA seminar talks programme, and forward-thinking solutions in the Innovation Awards. The positive response surrounding kbb Birmingham reflects the spirit of the KBB industry and we are proud to have come together for our most successful show in ten years.”



Özgen Özkan, Eczacıbaşı Building Products’ CEO

Özgen Özkan

Özgen Özkan highlighted VitrA’s commitment to sustainability and innovation in the ceramic sector, stating,

“By integrating circular design principles and innovative business models, we’ve begun repurposing waste from our ceramic sanitary ware production. This approach allows us to conserve natural resources, reduce environmental impacts, and cut carbon dioxide emissions, all while managing costs and material constraints more effectively.

“Our 100% recycled washbasin embodies our dedication to resource efficiency, waste reduction, and a stronger circular economy.”


Take a tour through this year’s kbb Birmingham by watching the exciting drone footage of the show floor here

Kbb Birmingham will return to the NEC 1 – 4 March 2026