PJH has launched a new Bathrooms to Love website www.bathroomstolove.uk), with many new features and tools to support the retailer as part of its Bathrooms to Love BOND initiative.
With the retailer always in mind, as well as boasting an inviting and elegant design that is intuitive to consumers looking to elevate their bathroom spaces, the new Bathrooms to Love website also hosts Enhanced Stockist Locator Pages, which can be managed and kept up-to-date easily through their PJH Partners Portal™ account. These Retail Showroom pages provide a new dedicated platform for retailers to promote their services such as branding, opening hours and installation capabilities, allowing them to directly connect more personally with customers and drive business to their showrooms.
With full product catalogue listings, this dynamic platform seamlessly combines information and inspiration, with users able to browse ‘By Style’, where they will find bathroom design inspiration in the form of style blogs, or ‘By Product’, where they will find the whole product offering split into categories. In addition, the popular Bathrooms to Love social media platforms are actively driving more traffic to the site and ultimately, end-customers to retail showrooms.
Thanks to cutting-edge Augmented Reality technology, customers can visualise how Bathrooms to Love products will look in their own spaces – this immersive experience ensuring that every potential purchase aligns perfectly with their vision. Consumers can also create a personal Wish List of favourite products, which through a brand new “Showroom Locator” tool can also be sent to their chosen retailer. The facility to order or download a brochure is also offered.
Sally Hough, Multi-channel Marketing Manager, PJH, said: “Supporting the retailer through our Bathrooms to Love BOND initiative, the new Bathrooms to Love website takes our online presence to a whole new level. This provides retailers with the tools to showcase their services and bridge that all important gap between the consumer and retailer on their buying journey. It’s an invaluable marketing and support tool for our retailers and, coupled with our social media channels – Instagram, Pinterest, Facebook and TikTok, will help to drive footfall and sales directly to their business.”
Regularly updated, in line with PJH’s popular social media accounts, the new Bathrooms to Love website will always reflect the very latest on-trend bathroom styles, colours, finishes and designs, to bring a whole new level of ideas and possibilities to the consumer, whilst promoting sales to its retailer network.
Further information:
Bathrooms to Love by PJH: T: 0800 8 77 88 99 / www.partners.pjh.uk / www.bathroomstolove.uk
