Jean-Jacques Morin, deputy CEO & CFO, and Brune Poirson, chief sustainability officer, discuss the Group’s commitment to ESG, focusing on one of its key areas: net zero carbon.

Jean-Jacques explains “ESG challenges – i.e., Environmental, Social and Governance (ESG) criteria that enable extra-financial analysis – are now at the top of the agenda for companies worldwide, even more so since the beginning of the health crisis. 

“To adapt accordingly, our Group is accelerating its transition to sustainable growth and affirming its environmental values. This is part of our commitment to deliver an ever-more sustainable hospitality model, making positive impacts, both locally and globally, ensuring we contribute more than we take. It’s our role to shape the future of travel and make it more sustainable, and this means integrating Environmental, Social and Governance (ESG) criteria as fundamental to our strategy.”

Brune Poirson – chiel sustainability officer agrees “We need to be proactive, we need to be contributing.”

Among the key environmental ESG areas, the reduction of greenhouse gas emissions is a priority for our Group. Accor is aiming for net zero emissions by 2050 with intermediate targets and recently placed its first bond issue indexed to its sustainable development goals (Sustainability-Linked Bond).

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