Ideal Standard has announced the appointment of Leanne Martin as the company’s new UK marketing director. Leanne has worked with the bathroom and washroom product manufacturer for the last 18 years, most recently as head of product and specification marketing.

Since joining the company, Leanne has worked across a number of key departments, undertaking UK and Group roles handling Product Development, Product Management and Marketing. In addition to her many years of experience, Leanne is also a recent graduate of the Ideal Standard Leadership programme, making her the ideal candidate for the role.

Leanne has been handed the reins by Katie Cope, who has left Ideal Standard after five years at the company. During her time as UK marketing director, Katie was at the forefront of developing, leading and implementing Ideal Standard’s UK sales, marketing, and global brand strategies.

Dave Barber, UK managing director at Ideal Standard, said: “In her 18 years at Ideal Standard, Leanne has gained an unparalleled understanding of the company and wider industry. This, along with her commerciality and excellent leadership skills, meant that there was no doubt that she would make a brilliant new Marketing Director.

“We would also like to thank Katie for the creativity, energy and drive that she has brought to the company and wish her every success in the future. She leaves behind our fantastic marketing team in the capable hands of Leanne, and we cannot wait to see what she will bring to the role.”

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