The new digitally advanced GROHE Plus basin taps offer users the possibility to accurately control the water temperature and includes a visual colour marker to encourage users to avoid wasting energy.

Using the principle of “nudging”, a concept from behavioural economics, users are made aware when hot water is flowing unnecessarily which in turn encourages users to avoid wasting energy. This design approach promotes responsible use of the valuable resource of water and saves energy at the same time.

The eco-friendly functionality of GROHE Plus is reinforced by its accessible Eco Spray setting. To switch from the standard spray to the more refined Eco Spray of just four litres per minute users can simply swipe their hand over the lit icon on top of the spout to activate the sensor-controlled system which will change the water flow. The GROHE Plus collection also skillfully combines round and square elements, this makes the range a real statement for every modern bathroom, both in terms of sustainability and design.

Progressive design for elegant features in the bathroom
The dynamic design language of GROHE Plus is inspired by the arc, which symbolises both strength and lightness. Combining circular shapes with the crisp, clean lines of a cube, GROHE Plus creates an exciting architectural silhouette. At the same time, the design supports ergonomic comfort and invites interaction. The 90-degree swivel spout also increases the user-friendliness and caters for a variety of different interactions and uses.

The combination of cubic and organic shapes not only distinguishes GROHE Plus aesthetically but also makes the tap collection the perfect counterpart to both square and round ceramic lines such as GROHE Essence or GROHE Cube – all according to personal interior design style. To complete the harmonious overall look of the bathroom, the two-tone surface of GROHE Plus’ LED display made of chrome and high-quality acrylic glass in MoonWhite can also be found in several of GROHE’s shower collections too, such as the GROHE SmartControl thermostat and GROHE Rainshower SmartActive head showers.

In addition to the new digitally-enhanced models, the GROHE Plus collection includes a wide range of classic single-lever mixers in different sizes and with additional functions such as a pull-out spout, wall-mounted 2-hole basin mixers, taps for shower and bathtub, and a visually striking freestanding bathtub option. For even greater design freedom that meets the growing demand for personalised style in the bathroom, GROHE Plus is available in Chrome, SuperSteel and Brushed Hard Graphite finishes, the latter of which is accompanied by a black LED display.

RRP from £699.00

Learn more about GROHE’s sustainable technologies by visiting GROHE X.