Leading bathroom innovator HiB has announced the launch of HiB Sanitaryware, a bold evolution in the company’s product portfolio. With a focus on elevating bathroom spaces, HiB’s latest offering promises to redefine the standard of beauty and functionality.

Building on the success of HiB’s existing product lines, including washbasins, Aero toilets and brassware, the introduction of HiB Sanitaryware presents sensational new ranges designed to place sanitaryware at the heart of every beautiful bathroom.

Among the standout additions is the Entero concrete vessel basin range, boasting six striking matt colours and four contemporary shapes. Crafted from durable concrete material, these basins offer a timeless yet show-stopping solution to suit diverse tastes.

The Spring launch brings the debut of the Cleo washbasin range, featuring three elegantly shaped designs with intricate fluted detailing. This timeless ceramic collection promises to harmonise effortlessly with the latest bathroom trends.

Included in the new sanitaryware collection, HiB introduces additional brassware finishes, including the striking gunmetal and brushed bronze options now available in the popular Atlas tap range, alongside brushed brass, black and chrome finishes.

HiB sanitaryware category manager Robert Pattern said: “Consumers are changing their approach to bathroom design and are really looking first at the key areas of the space they interact with every day.

“Our aim with HiB Sanitaryware is to offer a revolutionary approach for the UK and Irish bathroom industries. By putting sanitaryware at the centre of bathroom design, we are answering that growing demand from consumers and are offering a comprehensive range of washbasins, toilets and brassware that will make choosing their bathroom straightforward, with the result being that their bathroom is beautiful and practical, meeting their needs.

“We have developed our sanitaryware ranges with universality in mind, so that there are options in the collection for every bathroom. We are really opening up the opportunity for UK and Irish consumers to choose high quality, beautifully designed sanitaryware products as a priority, which then are versatile in the space.

“This new chapter for HiB is hugely exciting and we can’t wait to share our new focus and product ranges to customers.”

The launch of HiB Sanitaryware is accompanied by the release of a new brochure, providing detailed product inspiration, specifications and descriptions to simplify the selection process.

Alongside the launch of Sanitaryware, HiB has also revealed new mirror, cabinet and furniture ranges to enhance the bathroom.

From the pop of colour of HiB’s new round Vaida mirror to the beautiful, illuminated arch of Nova range, there is something new for every customer.

HiB has also launched the new HiB Novum Adorn furniture range, featuring curved corners and an arch-top groove detail on the drawer-front, and for smaller bathrooms is the elegant Rivus cloakroom range, which offers an ideal corner configuration and compact specification to make the most of difficult spaces.

To explore all the new product ranges visit hib.co.uk to see the new Sanitaryware brochure visit hib.co.uk/brochure

More news and product information from HiB