HiB Novum has entered the fitted furniture market with the launch of the long-awaited Genesis range.

Promising stunning design, impressive versatility and straight-forward ordering and installation, HiB says the new Genesis range of fitted range sets a new standard for bathroom furniture within the industry.

Designed for ease-of-fit, with a range of configurations, finishes and complementing accessories, customers can create a complete look, from the arrangement of the units right through to the style of the handles and accompanying fittings. 

Talking about his inspiration for the range, HiB Novum Category Manager Robert Pattern said: “Fitted furniture is often over-complicated, with an overwhelming selection of configurations that can be challenging to navigate. We wanted to rewrite the rule book with a simple and straight-forward approach. But for us combining that uncomplicated style from ordering through to installation, with the flexibility of design was key. We wanted to offer the customer choice, in terms of fit, aesthetics and function. Because of this, we were keen to make the units suitable for wall-hung and floor standing schemes, and create a carefully curated range of finishes for the units, countertops and handles and additions such as underlighting with optional PIR sensors, matching brassware and the Aero rimless WC.

“The new Genesis range is hugely exciting for HiB and we believe it will offer customers an accessible step-by-step process to achieving a stunning fitted furniture look in their bathroom, without the usual complexities of the current fitted furniture market.”

HIB Novum Fitted Furniture

In order to achieve the level of customisation without added complexity, the new HiB Novum brochure has been structured to provide a step-by-step approach, taking the customer through each of the necessary components to make a truly stunning look.

Among the options available are open and closed storage, back to wall units, infill and end panels and plinths, all available in Midnight Blue, Dark Emerald, Carbon Grey, Sherwood Oak and Matt White. Customers can also choose from a range of semi-recessed and vessel basins, along with the Aero rimless toilet and a choice of worktops and handles. With the wider aesthetic in mind, customers can add a matching bath panel and LED underlighting to enhance the style.

HiB Sales Director Ash Chilver said: “The new Genesis fitted furniture range is a fantastic opportunity to maximise the bathroom’s full potential, using the wide range of unit configurations, open and closed storage and finishes. There are a fantastic number of options across each element of the range without making it complicated for the customer. Each component has been developed to complement each other and to allow the customer to express their individual style and desired look, with an attention to detail as well as an appreciation of the overall impact.

“We’re thrilled to be taking HiB Novum in this new direction and feel that the Genesis fitted furniture range will be a fantastic addition and a brilliant alternative to our already popular modular and cloakroom furniture options that we have established over many years. The fact that it has been designed with installation in mind, with carcasses being delivered pre-assembled, pre-drilled holes and all fixings included, means that it will really benefit both installers and customers and make the whole process far simpler.”

For more information about the new Genesis fitted furniture range or to see the new brochure visit https://www.hib.co.uk/product/genesis_fitted_bathroom_furniture

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