Warrington-based bathroom manufacturer Tissino has extended its Esclusiva range of premium products to all of its bricks-and-mortar retailers as it seeks to better support its customers.
The Esclusiva range, which until September was only available to 20% of Tissino’s customers, is now available to all brick-and-mortar showrooms. However, to continue to protect the brand, Esclusiva will not be available to any online-only retailers.
As well as extending who is able to retailer Esclusiva, Tissino has also extended the product range with several new launches, including Stratto, their new fluted vanity unit collection.
Helen Ray-Dennett, head of marketing and customer experience, says, “We know that there remains a heated debate within our industry around online-only retailers selling products at highly discounted rates that often can’t be matched by bricks-and-mortar retailers.
“Our Esclusiva range ensures that we are able to protect our brand and offering, providing our customers and consumers with premium products that remain premium. Many homeowners value brands that provide quality and exceptional customer service, long after purchase. The Esclusiva range is able to deliver on both and most importantly .”
Feedback from retailers has been exceptionally positive, with Tissino offering in person product training and pre- and post-sales support with dedicated sales agents.
For more information on Tissino, visit www.tissino.co.uk
