Leading ceramic brand RAK Ceramics has launched its latest RAK Ceramics Design Hub in Milan, marking a significant milestone for the UAE-based group as it strengthens its global presence in the interior design and architecture sectors.
The 400 sqm showroom, located in the heart of Milan at Via Borgogna 8, opens during Milan Design Week. Designed by MMA Projects and backed by an investment exceeding €1 million, the space is crafted to serve as a central resource for designers and specifiers, offering integrated lifestyle solutions across surfaces, sanitaryware, bathroom furnishings, brassware and porcelain tableware.
This is the brand’s fourth RAK Ceramics Design Hub, following successful hubs in Dubai, London and Frankfurt. It reinforces the group’s strategic commitment to supporting the design community with innovative, high-quality, and globally available products.
“It is with great enthusiasm that we bring the energy, experience and innovative spirit of RAK Ceramics to the heart of such a lively and dynamic city as Milan. The opening of our RAK Ceramics Hub represents a milestone in the story of our group and an important statement regarding the course we intend to take, that of becoming a go-to name in the design world”, said Abdallah Massaad, CEO of RAK Ceramics.
“We address designers as a Lifestyle Solution Provider, thanks to our complete and integrated product offering and global distribution: a promise that is reflected in the spaces of the new Design Hub in Milan”.
Set within a 1930s rationalist building, the RAK Ceramics Design Hub offers a fully immersive brand experience. A double-height entrance draws visitors into curated bathroom and living displays featuring RAK-Skin, RAK-Remal by Sahar Madanat, and RAK-Cloud by Giuseppe Maurizio Scutellà, complemented by Kludi’s latest tapware innovations.
The space showcases the brand’s hero surface range—Maximus slabs—displayed on a bespoke track system alongside interactive product walls. A striking chandelier with 86 light points and a Kludi-Asana shower installation artistically connect the showroom’s floors.
Upstairs, a collaborative zone allows architects and designers to explore tailored project solutions. The bespoke kitchen, built with Maximus worktops and featuring the CookingRAK induction system, highlights functional design. This floor also includes tactile stations for Kludi taps and RAK Porcelain tableware.
The basement is designed as a dedicated gallery of fully styled environments, each showcasing the brand’s versatility. Standout collections include RAK-Valet by Patrick Norguet, RAK-Des inspired by Bauhaus design, and RAK-Batu’s textured mica finish. The Elie Saab collaboration completes the premium offering with elegant surface and wellness collections.
Operating in 150 countries, RAK Ceramics is uniquely positioned to deliver comprehensive solutions across residential, commercial and hospitality projects worldwide. The new Milan hub further cements the brand’s status as a key partner for professionals seeking cutting-edge design and technical excellence.
RAK Ceramics Design Hub
Via Borgogna 8 Milano, Milano Design Week Opening hours – 7-10 April 10:00 – 22:00 with entertainment from 18:00 to 22:00. 11-13 April 10:00 – 18:00
Website: https://www.rakceramics.com/italy/it/
Instagram: @rakceramicsitaly
Facebook: @rakceramicsitaly